3 Ways Negative Feedback Can Help Your Business

Did you know that 92% of consumers believe recommendations from friends and family over all forms of advertising and that approximately 20 - 50% of purchases are the result of a word-of-mouth recommendation? Do you rely on the advice and opinions of others when making a purchasing decision? I know I personally do. How does …

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What It’s Like Being in Business With My Sister

One of the questions Rachael and I get asked most often is what it is like working with our sister. People ask a range of sibling related questions: "who is older?", "are you twins?", "do you always get along?", and so on. While Rachael and I are relatively new to business, family run business is …

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6 Pieces of Advice for New Grads

With college and university acceptance letters being sent out, I thought that as a recent(ish) college/university grad it would be appropriate to share some advice that I learned along the way. Think of your post-secondary education as an investment. Everyone always wants to have the "ultimate college experience", which is perfectly fine and attainable, just remember …

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