A few weeks ago I published a blog outlining 15 tips to assist you in building an incredible blog. If you missed it, you can read it by clicking here. Today, I am back with even more tips to turn you into an expert blogger!
- Choose a narrow layout. For readability purposes, a narrow layout is ideal. It’s difficult to read extremely long lines of text without losing your place. Shorter, more narrow lines of text are much more pleasing to the eye.
- Consider what your theme will look like across devices. What looks great on your desktop may not be compatible on a mobile device. Be sure to optimize your layout for various devices – desktop, mobile & tablet.
- Give your readers the ability to share your posts. Ensure your social media sharing icons are turned on and visible for every.single.post to help boost your readership. You can also utilize your call-to-action to request your readers to share your posts with their network.
- Find inspiration. Sometimes it’s incredibly difficult to think up ideas to blog about…especially if you’ve been at it for awhile. Listen to music or podcasts, read what others are writing about, or even research relevant trending topics. When I’m not too sure what to write about, I search for images on Google using general keywords such as ‘social media marketing’. Looking at the images and captions helps me draw inspiration from sources that are relevant to my theme.
- Create a blogging schedule. When you’ve finished brainstorming plenty of blog ideas, consider creating a schedule to determine when each idea should go live. Doing so will hold you accountable to consistent blogging and can help you when developing content. If 3 out of 5 ideas you’ve dreamt up are related to Facebook, you may consider creating a series for these posts, or you may choose to space these posts out—it’s entirely up to you.
- Ask for feedback. You may be nervous or hesitant to hit the publish button when you’re just starting out. Ask your friends, family, or colleagues for their honest feedback on your posts. However, you should remember to stay true to you; your voice may become lost if you focus entirely too much on the opinions of others.
- You’re your own worst critic. Have you heard of the saying “less is more?” Apply this idea to your blog posts. Many of us are perfectionists. If you’ve spent about an hour or so on one post and you feel that you’re finished but are in an editing frenzy, constantly deleting and reworking lines, it’s probably time to hit publish. The extra few hours you may spend editing your post could be better spent creating new ones.
- Write when you feel like it. If you’re forcing yourself to write, you’ll become tired of it and see it as a chore. Blogging should be fun. It should challenge you. If you aren’t inspired, take a break. I’m a firm believer in quality over quantity.
- Get your blog out there. Congrats! You’ve posted your blog…now what? Your work doesn’t end here. You must now share your blog wherever possible! Post it to your social media accounts, integrate your blog into your company website, blast off an email with the link to your customers, etc. Get creative! Your views count on it.
- Don’t be discouraged by the stats. When we first started The A Dot we were averaging less than 10 views per day in the first month of going live. Now we’re receiving 3 to 4 thousand views each day. Don’t sweat it. Keep pushing forward. Remember, you can always recycle your content at a later date to increase your views.
That wraps up a total of 25 tips to help you build a better blog! I hope these bits of knowledge bring you success in your own blog journey. Good luck!