5 Social Media Marketing Strategies Long Term Care Homes Should Implement

Many long term care homes are starting to get on board with utilizing social media for their marketing efforts. If your home hasn’t considered social media as a marketing tool, here’s why you should: As of August 2018, those aged 65 + only accounted for approximately 4% of Facebook’s users*. However, 32% of Facebook’s users …

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10 Reasons Why Nurses & PSWs Should Make the Most of Their Placement

Starting your placement soon? Congratulations! Clinical placements are your chance to take your skills from the classroom and apply them in a practical setting. Be sure to work hard, be consistent, maintain a positive attitude, stand out and make the most of your time. Here’s why. Building a good rapport with your preceptors, coworkers, managers, …

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5 Simple Tips to Build Your Personal Brand as a Health Care Professional

Often when people hear the word “brand” they associate it with companies and organizations. It’s true, a business’ branding can largely contribute to its success (or failure). What many don’t consider is “personal branding”, which consists of establishing a reputation and identity for yourself to build trust and interaction with others. One of the most …

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Social Media Marketing Tips – Part 1

Whether you’re in start-up mode or you’re celebrating your 5th year of business, social media is a great way to increase your brand’s awareness, interact with your customers, reach more markets, and cultivate relationships that can lead to your brand's growth. Over the next few weeks, I will provide tips to assist you with marketing …

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