6 Tips to Increase Your Word-of-Mouth Marketing

Did you know that 92% of consumers believe recommendations from friends and family over all other forms of advertising and that approximately 20 to 50% of purchases are the result of a word-of-mouth recommendation? Think about your own personal shopping habits: do you often rely on or trust the opinions of others when making a …

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5 Ways to Manage Your Brand’s Online Reputation

Did you know that more than 80% of individuals conduct some type of research prior to purchasing a product or service? People want to read honest reviews, learn more about the brand, and rationalize their potential purchase. Because of this, businesses and companies alike are trying to ramp up their online presence to appear at …

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