3 Ways to Show Your Employees You Care About Them

Today I want to talk about a few things that make employees happy, resulting in less turnover and better staff retention. One of the biggest struggles that a lot of organizations face is employee turnover – taking time to find an applicant that shines during their interview, only to spend time and money training them …

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The Importance of Listening & Connecting with Seniors

“We could live a thousand lifetimes if we just sit and listen to our elderly” ~ Plan A PSW Candidate. This past September, I had the privilege of joining our Recruitment Team in Southwestern Ontario and while I was there I met a number of A-mazing candidates for our staff pool. As you may already …

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5 Social Media Marketing Strategies Long Term Care Homes Should Implement

Many long term care homes are starting to get on board with utilizing social media for their marketing efforts. If your home hasn’t considered social media as a marketing tool, here’s why you should: As of August 2018, those aged 65 + only accounted for approximately 4% of Facebook’s users*. However, 32% of Facebook’s users …

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