Social Media Marketing Tips – Part 1

Whether you’re in start-up mode or you’re celebrating your 5th year of business, social media is a great way to increase your brand’s awareness, interact with your customers, reach more markets, and cultivate relationships that can lead to your brand's growth. Over the next few weeks, I will provide tips to assist you with marketing …

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4 Social Media Tools that Will Make Your Life Easier!

If you're just starting out in the world of marketing, you may think that it is impossible to manage social media and complete all of the other tasks associated with running a business. When I first started managing the 8 social media accounts between our two sister companies, I found myself getting overwhelmed. Between setting …

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Do’s & Don’ts of Facebook Marketing

With Facebook's popularity exploding and continuing to soar, I'm sure by now everyone understands the importance and the benefits of utilizing Facebook to grow your business. Using Facebook to market your brand isn't exactly rocket science, but it can be overwhelming if you're just starting out. Below is an infographic I have created featuring some of the …

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The Formula for Marketing Success

I have stumbled upon (what feels like) a million blogs, books, whitepapers, infographics, and webinars all claiming to provide the secret formula for marketing success. Many first-time business owners frantically search for a guaranteed strategy that takes the guesswork out of their marketing efforts in order to increase brand visibility and accelerate sales. You probably clicked …

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