Good branding is at the core of any good company. When you’re just starting, developing your brand with limited funds takes some creative thinking. I knew the day I opened Plan A for business that I wanted to build a brand that our customers recognized as compassionate, dependable and logical. I wanted my brand to …
Tag: startup tips
Simple Ways to Go Above and Beyond
Have you ever received awful customer service that altered your impression of an entire organization? Do you want to get noticed by your customers and feel valued for the work you do? Do you want your employees to go the extra mile for your customers? Customer service is so important to the image of a …
Build a Killer Brand!
A business' brand is comparable to a person’s reputation. When I launched my first business I knew I wanted my brand to represent being the change that I wanted to see in our healthcare system. Here are some of the things I did to develop the Plan A brand that our health care professionals and …
Do All Things with Passion
“Do things with passion, or not at all. Wherever you go, go with all your heart.” This quote resonated with me and I feel that I live this through everyday live. Every single task that I put my energy into, I do with passion. I collaborate well with others who are like minded and committed …
Branding on a Budget
When I opened Plan A I knew I wanted to focus on building a strong brand. I wanted my brand to communicate everything about my vision and with a shoestring budget, I set out to use my limited resources as strategically as possible. Here are some of the things I did and that we still …
Plan, Plan, Plan, ACTION!!
So, you have a great idea and you believe in it: You’re getting tired of your job, or your schedule or your boss and you are starting to think it’s time to chase your dreams! You’re going to jump on the ride to entrepreneurism! The exciting news is that you are going to go on …
The Good, the Bad and the Ugly of Business
It began as a simple question…what am I going to blog about this week? This led me to reminisce about some of the amazing things - and not so amazing things – that have happened in the past 5 years. There have been many successes – and double the failures. There’s been amazing guidance and …
And Then We Were Five!
As the end of July approaches I am super excited about something; I just completed my FIFTH year in business!! As we all know, according to the variety of statistics I’ve read over the years, only one in 6 start-ups make it as far as the five-year mark, so it truly is a milestone to …
The A Dot 